CRM Development

Improve your customer relations with an efficient communication platform

CRM systems have become an integral part of busy and productive companies seeking a platform to efficiently manage the communication they have with their customers. By having a central system to keep all customer communications recorded, it means every department in your company can keep up to date on the latest correspondence.

Provide a consistently high level of service to your customers by keeping records of all customer correspondence and information; this will help your staff to remain informed on all aspects of those customers' requirements.

How Can OnTop Help You?

OnTop has developed a variety of different types of CRM solutions for our clients; from sales based systems for recording new business activity, through to marketing and research management. The objectives are still quite similar; a company needs a way to keep all employees up to date, to provide a friendly and effortless experience for the customer and to make the company run more efficiently.

We have also created large scale Customer Service and Support CRMs to monitor the levels of service customers are receiving. Analytics and feedback can be included across all CRM systems to identify development areas and improve the overall running of the company.

Why Should You Use a CRM?

An effective CRM system can help you complete the following tasks:

• Manage contacts more efficiently by providing a centralised system for contact details and records. Allowing employees instant access to the information and the ability to search by account number, surname, etc.
• Keep track of all correspondence with a customer, make internal notes to assist other members or staff, and attach documents to their account for future reference.
• A centralised system - if there are any changes, everyone is automatically kept up to date.
• Create reports and statistics on contacts.
• Use for suppliers, staff, business contacts, contractors, franchisees, etc. It is not just restricted to clients.
• Improve your email marketing campaigns by ensuring accuracy, and reducing mail-merge administration.

How Can a CRM Help You?

CRM technology is designed with the company in mind, and will help you to:

• Find, attract and win new customers.
• Nurture and retain existing customer relationships.
• Entice former customers back into the business.
• Reduce the costs of marketing and customer service.
• Increase sales revenues.
• Boost staff productivity.
• Streamline sales and marketing processes.
• Added cross-selling and up-selling opportunities.
• Improve Customer Service, Loyalty and Retention.
• Increase Call Centre and company Efficiency.
• Better customer profiling and targeting.
• Increase Market Share.

If you would like to know more about our CRM Development, please feel free to Contact Us and discuss your requirements with one of our experienced Project Managers.

Our Development Services

A range of our typical Web Development services are provided and summarised in the table below: